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Welcome to the Retail Blog
We blog because we love the retail business. We blog because there are too few dynamic resources for dynamic independent retailers. We blog because we want to hear the voices of independent retailers.
Who are We?
My name is Erik Morton and I am the co-founder and Chief Operating Officer of retail software company Initiate Commerce, Inc.. I’ve spent the last seven years of my career working closely with some of the largest retailers in the US, including QVC, Target, Costco, Sears, and many others. Initiate Commerce exists to help independent retailers do better business. Our first product, ProductBlazer, is a search engine for retailers that provides instant access to a universe of new products by indexing the websites of over 26,000 wholesale suppliers and manufacturers.
The purpose of this blog is to publish and discuss information relevant to independent retailers. It doesn’t matter where you do business. It could be online, a main street storefront, catalog, or flea market. If you sell products to consumers and do so in the shadow of Walmart, this blog is for you.
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